DAENA | Scent Marketing – Catalogue & Brochure

Humber College Project
with DAENA Scent Marketing

Instructor: James K.

Client: DAENA Scent Marketing

Audience: Hospitality and retail brand decision-makers
Solo Project
My Role: Creative Direction / Art Direction / Graphic Design / Editorial Design
Tools: InDesign, Illustrator, Photoshop, Microsoft Word

Deliverables: Catalogue, Brochure

DAENA Catalogue & Brochure

Print materials for a luxury scent marketing brand where the service is invisible.

DAENA catalogue mockup

The design had to make scent feel tangible, refined, and calm.

DAENA teaser brochure mockup

Catalogue and brochure pages use space, rhythm, and sensory cues.

DAENA catalogue page
DAENA catalogue inner page
DAENA brochure page
DAENA color palette

A quieter print system for a premium sensory brand.

DAENA

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