Dermoworld Brand Identity
Dermoworld came to me for a logo. I wanted it to feel like more than a store on OZON.ru.
Because it sells existing dermocosmetic brands, the identity had to give the store value of its own.
Real leaf photos were the starting point. The final mark keeps that natural shape, but simplifies it.
From there, I built the wordmark, colors, typography, slogan, and mockup presentation.
The World of Dermatology tied the logo, mockups, and applications into one clear store identity.
DermoWorld
